Reid Marketing Services

Jane Reid, CMD, Principal
Reid's professional credentials include 24 years of senior-level
marketing in the shopping center and tourist attraction industries. 

Jane Reid, Principal of Reid Marketing Services, is a creative, results-oriented professional with 24 years marketing experience in the retail industry. Ms. Reid has been responsible for developing and maintaining annual marketing budgets of more than a million dollars, collectively. Ms. Reid's special strengths include executing special events, negotiating media buys, managing marketing budgets and supervising a support staff (on an as needed basis).

Prior to forming Reid Marketing Services in 1994, Ms. Reid oversaw the shopping center marketing for developers throughout California. Her Director of Marketing experience encompassed PIER 39 in San Francisco, Hillsdale Shopping Center in San Mateo, Westminster Mall in Westminster and several Bay Area shopping centers owned by The Hahn Company. Ms. Reid started in the shopping center industry in 1984 and received her Certified Marketing Director (CMD) designation from the International Council of Shopping Centers in 1989. She holds a Bachelor of Fine Arts degree (BFA) in Fashion Design from Stephens College, Columbia, Missouri.

Ms. Reid's shopping center industry accomplishments include past President of the Northern California Marketing Directors' Association (NCMDA) and various advertising awards: ICSC MAXI Merit Award, Newspaper Advertising Bureau NABY Award, California Newspaper Advertising Executive Association DINA Award and NCMDA IMPACT! Award. While working for The Hahn Company, Ms. Reid received numerous company FAME Awards for center sales, special events, consumer advertising campaigns and merchandising programs.

Partners

A select group of professionals work closely with Reid Marketing Services based on specific client needs.

Kirk Miller, Graphic Designer
For more than 14 years, Kirk Miller, has successfully owned Push-The-Envelope, Inc., a retail graphic design / marketing firm. Working with freelance designers, copywriters, illustrators, photographers, and production artists, Kirk has created complete marketing campaigns for some of the nations largest regional shopping centers and retailers such as Clothestime (national clothes chain), Long Beach Towne Center (Long Beach), Desert Ridge Market Place (Phoenix), and College Grove Center (San Diego). Kirk has helped a marketing firm in Newport Beach and Chicago open in-house art departments. He was responsible for the hiring of designers and production artists and for purchasing the computers systems. All of Kirk's work is from original concepts and produced on Macintosh computers using Quark, Illustrator, and Photoshop. He maintains and configures all his computers, printers, and Internet connections.

Previously, at John Ryan Company, a retail-marketing firm in Minneapolis (1984-87). Kirk worked as an Art Director on national accounts, names like Chemical Bank, Software Etc., Eckerd Drug, County Seat, Walden Books, and Mervyn's. He looked at the store environment as an integral piece of the marketing plan. From John Ryan, he gained experience in point of purchase design, logo/private label creation, direct mail, merchandising and employee incentive and training.

Kirk and Jane have worked as a team for more than 11 years. Together, they have successfully created award-winning marketing campaigns for shopping centers and retailers state-wide.